Issey Miyake launches L’Eau d’Issey Pure – Nectar de Parfum

Just a drop…

At the source of L’Eau d’Issey, there is a drop. Just a drop. Rare, precious. Water, symbolized by its purest form. In 2016, this drop inspired a new era in the olfactory odyssey initiated by Issey Miyake in 1992. The scent of water, reinvented. The extreme purity of a limpid accord: L’Eau d’Issey Pure Eau de Parfum. 

Out of time, dormant Nature holds its breath before the dawn of the first suspended moment: just a drop. In 2017, the drop of dew blossomed into a delicate petal. Just a petal, brushed by a saline breeze. With L’Eau d’Issey Pure Eau de Toilette, Nature awakens. Spring has come. Today, Issey Miyake unveils a third moment of complete serenity. Time to bloom. With L’Eau d’Issey Pure Nectar de Parfum, the petal turns into a blossoming flower, yielding a drop that captures its purest perfume… its nectar.